» Events

GRANITIFIANDRE CELEBRATES ITS FIRST 50 YEARS

Half a century of successes that have made the company unique in Italy and the world. 50 years have gone by since Castellarano Ceramiche was established on the Fiandre farm, in the centre of a town that lived mainly on farming at that time. A land that has given birth to and nourished a successful enterprise, a name that has become synonymous with Italian-made quality and the ceramics district as time has gone by.

50 years have gone by since Castellarano Ceramiche was established on the Fiandre farm, in the centre of a town that lived mainly on farming at that time. A land that has given birth to and nourished a successful enterprise, a name that has become synonymous with Italian-made quality and the ceramics district as time has gone by.

GranitiFiandre celebrates its 50th anniversary in 2011. Half a century of milestones achieved through the values that have made the company an example of success in the ceramics industry and in the world, a case history studied in universities everywhere.
Since 1961 GranitiFiandre has stood out in the Italian economy for its attention to issues of great relevance today, such as environmentalism and innovation. 50 years in the business marks an important milestone, well worth celebrating. And to cast the right light on such an important date for the company, the celebrations will be held in the historic centre of the town where the company was first established.

This milestone represents an opportunity to offer our thanks to the people who have demonstrated outstanding courage in their business strategy, believing in a new vision of industry.
GranitiFiandre has been ahead of its times in a number of ways, speaking out for the green economy that is now a household word, with a constant focus on sustainability in its productive processes, because choosing the sustainable way means planning for the future, not only of the company but of all the people who work with it: the team that has built its success story.
The company continues its tradition of investing in the local area by showcasing its birthplace before an international public. GranitiFiandre’s celebrations pay homage to the town that contributed so many resources and so much hard work and support to the company, with a spectacular display set up in the historic centre in the highest part of the town.

"Our business philosophy of focusing on the environment and natural resources has given rise to Active Clean Air & Antibacterial CeramicTM,” notes GranitiFiandre President and CEO Graziano Verdi. “After years of study , we have come up with a new generation of tiles that uses titanium dioxide applied in micrometric form at high temperatures to help purify the air of nitrogen oxides and make floor and wall coverings cleaner, healthier and more hygienic. When we first set out on this adventure in business, we could never have imagined a better start to the next 50 years!”