GRANITIFIANDRE AT THE FUORI SALONE IN MILAN

16/04/2008                                                                                                                                        Pdf Download

GranitiFiandre is a worldwide leader in the production and sales of top quality, full-body technical ceramic tiles, designed for architectural projects.

The company is present at the Fuori Salone in Milan, during the Salone Internazionale del Mobile week from the 16th till the 21st april, introducing its collections in the Geologica Shop, in Via Francesco Sforza, 2, close to Piazza del Duomo: Geologica is a refined and modern space conceived to enhance the products.
A place to project and interact, discovering GranitiFiandre materials' characteristics.
The company, present with over 80 Geologica shops in the world, proffers a way to dialogue both with professionals and private clients, offering different compositive solutions for floors and surfaces.
Part of the Milan's store has been designed as a bookcase: a meeting place where to consult architecture and design magazines, a warm and cosy set up to welcome the visitors.
The Geologica Shop has changed set up to host Xtra's collections.
The brand transmits, through inedited and high quality materials, a new dialectic between volumes and objects: at the base of the concept there’s a complete décor project, which includes matching accessories by Xtra for a total look bathroom setting. Xtra as a whole interprets a concept expressed also in the logo that has been chosen to interpret the brand: an X, sign for balance and harmony, but also for converging lines that meeting together generate a creative and dynamic energy. Xtra intended as a plus, as peculiarity and innovation, that gives to the brand a refined imprinting.

The showroom has underlined also GranitiFiandre's news: the Luminar collection, in its Optoblack and Optowhite versions, is again the proof of GranitiFiandre material's avant-garde and originality.
The Luminar collection has been rewarded by the Surface Design Show Board as the best product launch.
In this occasion are introduced also 2008 news: Belgian Blue and New Co.De Exte.

GranitiFiandre participated at the Fuori Salone events with interesting initiatives, empowering its image in the design and architecture field.
In first place, the participation to the exhibition 1968 - 2008 quaranta anni di design tra continuità e discontinuità presented by Area magazine and the Sole 24 Ore group: the exhibition underlines GranitiFiandre's prestige, thanks to its philosophy and material's peculiarity, as well as the company's characteristic to dialogue with the architects: this is the main aim for GranitiFiandre, that keeps perpetual relationships with the architectural sector, also thanks to its magazine Materia.
The company, since over 40 years, presents a production oriented at the design world, introducing avant-garde and high technical and esthetical characteristic materials.

In the Tortona zone, cooperating with A+D+M review, GranitiFiandre meets national and international architects in a striking space partially realised with Luminar materials, a proof of the projectile and contemporary brand.
The group participates also to the event NEWurbanFACE, a space created by architect Simone Micheli, an "urban living space" that informs the city visitors about the design, fashion and cultural events.

News 2008:
New Stone collection is presented in five new shades: Belgian Camel, Belgian Amber, Belgian Green, Belgian Grey and Belgian Black.
Warm nuances cover a wide chromatic spectrum, along with GranitiFiandre's tradition, through an all-around set for interior design.
The Belgian range is available in three finishes: polished, semi-polished and bush-hammered, in the following sizes: 60x60, 45x45 and 22,5x22,5 (the last one is burattato)
The collection is accomplished with the GeoDesign mosaics.

The NewCo.de collection is presented also as an exterior material.
The 4 nuances Desert, Moka, Urban and Graphite are enriched by a new slated surface: the different textures from slab to tile offer a fluid motion.
Available in the following sizes: 30x30 and 20x20.