CASA BRAVA: BOOM IN VISITORS TO SHANGHAI FOR CBD-IBCTF 2021

From March 24 to 26, 2021 the only construction industry trade fair for decor in eastern China took place at the NECC in Shanghai. The exhibition area of over 170,000 square meters hosted more than 100,000 top brands, designers and professionals in the sector.

FIANDRE’s long-established partner in China, CASA BRAVA, which attended the event with an exhibition entitled "Living With Nature", enjoyed huge success in terms of visitor numbers.

CASA BRAVA, a company that has chosen to promote excellence as its main asset, selected exclusively 100% Made in Italy products in line with the highest standards of innovation, design, quality and green thinking.

The display chosen for CBD-IBCTF enabled CASA BRAVA to promote an extensive, varied selection of ceramic surfaces, particularly focused on avant-garde solutions. From this perspective, the presence of FIANDRE Architectural Surfaces was given particular emphasis, with an extensive display of the latest, innovative MAXIMUM 150 x 300 formats at just 6mm thick. On the subject of innovation, the display also featured ACTIVE SURFACES^TM, the only photocatalytic, anti-pollution, antimicrobial and anti-Covid ceramic surfaces whose properties are certified under ISO standards.

CASA BRAVA’s ability to select and present state-of-the-art products, together with the company’s strategic vision which always looks to the future yet is entrenched in the market, brought recognition in the “TOP 100 Brands” by CBD-IBCTF(Shanghai). A major achievement attributed to CASA BRAVA’s role both as an ambassador for Italian quality in China and as a partner that transforms aspirational projects into reality.